1)12x36 dots resolution, display up to 3 chinese characters 2)external dimension:36.0x82x9mm 3)appro 25HX70L/mm active area 4)all kinds of color available(e.g red, green,yellow,blue,pink,white...etc) 5)stores one message max 455 characters,max up to 3 message upon request 6)it can display all country characters, such as Japanese,Spanish,Italian,Thai,Korean,Arabic etc 7)easy programmable with your own custom message by suing our provided software 8)eight levels of moving speeds and 8 different kind of brightness available 9)computer programming(via RS232 or USB interface) 10)Low consumption, single 3V CR032 battery as power supply 11)rechargeable version will be provided upon request 12)Ideal for retailers,restaurants,exhibition,presentation etc